Sania Mirza joins the Häagen-Dazs Rose Project as Global Ambassador for the 2nd year

Sania Mirza, the famed former Indian tennis champion, has taken on an exciting position

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as Global Ambassador for The Häagen-Dazs Rose Project for the second year in a row.

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This noteworthy project aims to promote and encourage worldwide participation and is supported by a $100,000 prize fund.

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The Rose Project is a passionate tribute to Rose Mattus, the pioneering mother and co-founder of Häagen-Dazs.

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Rose Mattus was important in changing Häagen-Dazs from a basic concept

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to the renowned global brand and network of Shops that are still beloved today.

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